Connecting Farmers to Markets: A New Report from World Food Programme

The World Food Programme (WFP) has just released a new report: The P4P story – Connecting farmers to markets.

Purchase for Progress (P4P) is a five year pilot project of the WFP that has transformed the lives of smallholder farmers in 20 developing countries.

According to the report, P4P links WFP’s demand for staple food commodities, such as cereals and pulses, with the technical expertise of a wide range of partners. This collaboration provides smallholders with the skills and knowledge to improve their agricultural production, and an incentive to do so, as they have an assured market in which to sell their surplus crops. The successes of farmers, governments and other WFP partners have enjoyed by working together is highlighted.

The report also notes HarvestPlus’ role in increasing the availability of biofortified crops to small holder farmers who are most challenged by malnutrition in countries such as Rwanda, Uganda and Zambia. In these countries, P4P affiliated smallholder farmers started to grow iron beans, vitamin A sweet potato, and vitamin A maize respectively.

 “Smallholders are participating in seed multiplication activities, growing the biofortified crops and selling part of their produce back to HarvestPlus for redistribution, while retaining a portion of the household consumption.”

The WFP has also released a corresponding technical report Purchase for Progress (P4P) – Reflections on the pilot.

Ken Davies, P4P Global Coordinator, spoke about WFP’s collaboration with HarvestPlus while at the 2nd Global Conference on Biofortification: “Getting Nutritious Foods to People” in Kigali, Rwanda